
Turning Your Podcast into a Powerful Influence and Revenue Stream with Alex Sanfilippo
In this episode of Expert In You, Ann Carden chats with Alex Sanfilippo about the creation and mission behind PodMatch ποΈ. They discuss the challenges podcasters face π§, especially during COVID-19 π, and the importance of focusing on a minimal viable product while embracing continuous improvement π. Alex highlights the power of focus π―, the necessity of maintaining a single core offer π, and strategies to gain traction and define a podcastβs purpose π. They also explore how to leverage podcasts for influence π₯, covering show format π¬, branding π, authority building πΌ, monetization π°, and affiliate programs π€. The conversation wraps up with insights on navigating AI challenges π€ while keeping the core business strategy intact and effectively serving your audience π₯. Tune in for expert insights on optimizing your podcast for growth and impact! π